Amapola

↓ About the project

Amapola is a Nicaraguan clothing brand rooted in the empowerment and self-expression of women. The goal was to evolve a striking but isolated logo into a full visual identity that honors its local heritage while reaching a global audience. Inspired by the amapola flower, we built a unified system around a signature orange palette, refined typography, and cohesive touchpoints across digital, print, and product.